Empower Help Center

How does Empower make money?

We built Empower and keep the basic service free so that  so that anyone could use a simple app to get ahead financially. For power users, we offer the Empower Premium subscription with more robust functionalities.

We recommend most users get started with the basic Empower app to track their spending, and get personalized recommendations for their finances. In order to make the basic service free, we need to make money in other ways. We follow a number of guiding principles to maintain a high level of integrity towards our users and ensure we are never compromised by how we get paid.

Our guiding principles are:

  • First, we will be transparent to our users when we show an offer for a product or service for which we may receive compensation. There will be clear acknowledgement of the fact.
  • Second, the amount of money we may get paid will not affect whether or not we make a recommendation or the order in which we display options to you as our user.
  • And finally, we will only make recommendations for products or services that we ourselves would use or recommend to a close family member. What we display in the app has to pass that integrity test.

We care deeply about building a trusted relationship with our entire community. To provide feedback or suggestions on products or services listed through Empower, please contact us at support@empower.me.

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